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CITROËN
TRAFFIC HOROSCOPE
95% of Indians don’t follow traffic rules. Yet, they religiously follow their daily horoscope.
For Road Safety Week, we turn traffic rules into their daily horoscope, giving road safety
the attention it actually deserves.
AGENCY: Havas India
ECD: Ashutosh Mhatre
CD: Tushar Waghmare
Art Director: Shreyas Karambelkar
Copywriter: Shwet Sonecha
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